If you’ve ever wondered were do brands find their name, the site boredpanda.com has came out with this great post where they explain some of them. I think some of them are just genious, and it also suprises me how such a randomn name (Nokia, being a finnish town) can become a worldwide brand that everybody can remember. Aaah, the misteries of advertising !
Do you know any other story of how brands came out with their name ? Well, I might tell you for example the case of sport brand equipment ASICS, which stand for the latin proverb “Alma Sana in Corpore Sano” (Healthy soul in healthy body). Pretty brilliant, right ?